Notebook

VinePair

What VinePair is looking for:

Reported articles (both consumer and trade) that explore what’s happening in drinks culture and its communities.

News stories that are pertinent to drinks enthusiasts or industry members.

Features: Longform reported stories pertaining to wine, beer, or spirits trends

Short-form: Profiles, Q&As, and recurring columns including: Lucky Sevens (celebrities only); Need to Know; and We Asked. Note that they are not currently accepting pitches for the following columns: BIY – Brew It Yourself; Buy This Booze; Good Wine

Personal essays with greater social/political/cultural context and importance.

Example: What Racism Looks Like Inside a Napa Valley Tasting Room

Not an example: My Trip to Napa

Cocktail Recipes: Developers must be professional bartenders, and the recipes must be offered for media publication only to VinePair.

Seasonal content should be pitched at least 1 month prior to the event or season.

What They’re Not Looking For: Press release writeups (or “book report writing”); pitches involving press trips to X, Y, or Z places; product reviews; National Tequila/Watermelon/Pancake Day (or other “hashtag holidays”).