Wyeth Ray Interiors
We were approached by WRI to align this Atlanta-based interior design firm’s communication goals with their business strategy and to position them as top talents in the region. In one year, we earned WRI feature placements in Veranda, Southern Home, AD.com (and AD India), Atlanta Homes & Lifestyles, Designer’s Today, and in four hyperlocal publications, including a Sotheby’s newsletter geared toward high-income neighborhoods. We secured opportunities on multiple panels at Atlanta Decorative Art Center on topics that aligned with the strategy. By the end of our twelve months, the firm more than doubled their project load and increased their minimum, substantially.
- General communication advising: social media, media relations
- Cross promotion creation
- Photo shoot prep
- PR strategy (plus pitch development, implementation, follow-up)
- Interview prep
- Relationship seeding with editors
Architectural Digest Feature
Veranda Magazine Feature
Atlanta Intown Feature
Southern Home Feature